Executive producer Mo Abudu officially secured the synchronization rights for Kaesungs’ viral hit single, “Na Woman Finish My Papa,” on Wednesday, July 29, 2026, incorporating the track into the official soundtrack for the upcoming film adaptation of The Secret Lives of Baba Segi’s Wives.
The licensing agreement, executed through EbonyLife Media, marks a major commercial bridge between contemporary Nigerian viral music and high-budget cinematic productions.
The feature film adapts Lola Shoneyin’s celebrated 2010 novel, which explores the complex domestic dynamics, financial secrets, and personal rivalries within a patriarchal polygamous household.
The decision to acquire the sync rights for Kaesungs’ song reflects a deliberate soundtrack strategy to match the thematic elements of the screen adaptation.
The viral track, which gained massive traction across digital streaming platforms and radio stations in Port Harcourt earlier this year, details narrative themes of romantic entanglements and domestic ruin that closely mirror the central conflicts of the story.
This synchronization deal underscores the growing commercial value of music licensing within the modern Nollywood ecosystem. Local music executives have emphasized that sync placements in international film projects provide independent artists with critical revenue streams and global distribution exposure beyond traditional audio streaming platforms.
Production on the film adaptation is continuing under EbonyLife Media’s slate of literary screen projects. Media representatives confirmed that the licensed track will feature prominently during key narrative sequences in the movie, with formal soundtrack promotion scheduled to launch alongside the film’s official promotional campaign later in the year.
